Anchor Text Distribution Planner
Enter your total link count to get a natural-looking anchor text mix (branded, exact, partial, generic, URL) so your profile does not look over-optimized.
This suggests a conservative, natural-looking anchor mix as a starting guideline. There is no single correct distribution — adapt it to your niche.
Frequently Asked Questions
Is the Anchor Text Distribution Planner really free?
Yes — unlimited use, no signup, no credit card. We built these tools to help you audit sites without paying for a data subscription.
What does the anchor text distribution planner do?
Enter your total number of backlinks and it suggests how many should use branded, naked-URL, generic, partial-match and exact-match anchors.
Why does anchor text distribution matter?
Too many exact-match keyword anchors can look manipulative. A natural profile is led by branded and URL anchors.
Can I check my existing anchors?
Yes. Use our backlink anchor checker to see the anchor text and rel attribute of a link on a specific page.
Anchor text — the clickable words in a link — sends a strong relevance signal, which means an unnatural anchor profile (too many exact-match keyword anchors) is a classic footprint of manipulative link building that search engines are good at detecting. This tool suggests a natural-looking anchor mix across your total link count, weighted toward safe branded and naked-URL anchors.
How to Use This Tool
Enter your total number of backlinks and click Plan Anchor Distribution. The tool splits them across branded, naked-URL, generic, partial-match, and exact-match anchor types.
What This Tool Checks
This is a distribution planner based on your total link count — it doesn't analyze your existing anchors (use the Backlink & Anchor Verifier for that). It provides a conservative target mix.
Understanding Your Results
The suggested percentages keep exact-match keyword anchors low (around 10%) and branded/naked anchors high — a widely-used approach to stay natural. This is a guideline, not a rigid rule; your niche and existing profile should inform adjustments.
SEO Best Practices
Vary your anchors naturally across placements rather than repeating the same exact-match phrase. Weight toward branded and URL anchors, which occur most in genuinely earned links. Review your actual anchor distribution periodically.
Example
For 50 links, the tool suggests roughly 20 branded, 10 naked-URL, 8 generic, 7 partial-match, and 5 exact-match anchors — a conservative, natural-looking spread.
Common Mistakes to Avoid
Don't over-use exact-match keyword anchors — it's one of the clearest over-optimization signals. Don't use the exact same anchor text on every link.
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